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Appearances Do Matter!

For certain properties, the appearance of the campus landscape is inextricably linked with the corporate “brand”.  The way the site looks reflects who the entity is.  This is certainly true for corporate headquarters, corporate campuses and office parks, resort hotels, golf course communities, and even university campuses.  In fact, the College Board reports that campus appearance is a significant factor in predicting which students who have been accepted for enrollment will actually select a particular school (and subsequently pay tuition as well as hopefully make donations as one of the school’s alumni).

So, I’m “Polling the Audience” – how many such properties are located in your area?  For discussion sake, let’s say that the question is further defined as referring to properties who spend at least $250k on landscape maintenance annually.

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